As many of you continue to plan for new marketing strategies and tactics in 2013, your Internet initiatives might need to include having a mobile-friendly website. According to a study by ComScore, 47.5 percent of use...
Healthcare communications strategist discusses methods to improve market share. DALLAS (Oct. 29, 2012) – Steven R. Jolly, founder and principal of SRJ Marketing Communications (...
As a hospital, you have many opportunities for reaching out and getting noticed. The health and well being of your community is paramount. Unfortunately, many hospitals are missing out on opportunities for raising awareness of progra...
Frustrated or angry patients and family members are never a good thing. Their emotions can impact their health and recover, and your bottom line. In a time when patient satisfaction is most important, your hospital is accountable for ...
In 2012, it is difficult to believe that some hospitals are still not leveraging social media to communicate with their stakeholders. If your facility is not leveraging social media to communicate with stakeholders, or if you are not...