I recently got an e-mail from online coupon website Groupon promoting a deal for half-priced tickets to the zoo. The zoo! I don’t know how long it’s been since I last went to the zoo—or even thought about going—b...
It’s easy to think that reading blogs is a time-wasting activity, but blogs can provide some of the most insightful market research and reveal incredible PR opportunities. With popular blogging platforms like Blogge...
If you’re a smoker and have been wanting to stop, today is your day to do just that! Millions of people across the nation will take part in the Great American Smokeout, a day where tobacco users are encouraged to go 24 hours without...
In an age where bad customer service experience can go viral in a matter of hours, it’s more important than ever to respond, and respond quickly, to concerns. Recently, ...
It’s easy to think of the news media as a nuisance when reporters come barging in and asking questions. And why not? After all, talking to the media takes time and a great deal of patience. Treating reporters and me...