The face of marketing communications has dramatically changed over the years. Instead of working in a push environment where brands pushed their messages onto consumers, the trend has led us down a pull environment. With technology such as th...
Armando and I recently gave a seminar at a local coffee shop, Urban Dog (sponsored by Administaff) , on the topic of leveraging social media. SRJ places a high value on our seminars for several reasons. It is an excellent way to communicate...
Tis’ the Season, and I’m not talking about the Holidays; I’m actually talking about politics. With elections coming up and campaigns underway, there is always talk of what political scandals and the ethical and non-ethical practices of ...
I recently read that 367 hospitals in the United States are now using one or more social media tools. More specifically, the author accounted for 186 YouTube channels, 190 Facebook Pages, 267 Twitter accounts and 35 blogs all being utilized b...
Online video is an easy, inexpensive and fun way to create awareness for your business. YouTube, created back in 2005, is now the second largest search engine and the largest “station” in the world. If you’re not on board wi...