Even if you don’t believe in New Year’s resolutions, now is a good time to think about your goals for the next year. When it comes to New Year’s resolutions, there tend to be two types of people: Those who sw...
With the challenges of today’s healthcare market, a marketing program is no longer an option. It’s essential for hospitals of all sizes, especially for those in small communities that have to compete with big competitors in the ci...
Did you work on your social media marketing strategy this year? If you didn’t quite hit your goals or are still getting the hang of it, now is a great time to start thinking about what you can do in 2018. Your mar...
There seems to be an assumption at a lot of rural hospitals that there isn’t much need to think about awareness. After all, if you are the only hospital in town, everyone must know about you, right? Unfortunately, it’s not that simpl...
So you’ve set up your website, signed up for Facebook and Twitter, and designed an awesome logo for your rebranding. Now what? You need content! When we talk about content, we don’t just mean some basic informa...
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