Are you aware that social media are powerful marketing tools for rural hospitals? An estimated 80 percent of Americans have a social media account, and research suggests that social media influence nearly half of the individuals seeki...
Websites are among the most important components of a rural hospital’s marketing strategy. For many patients, they are a major source of information about your facility and medical staff, and they often serve as the first impression of...
As a small hospital or clinic, can you truly say that people in your community know what you do? More to the point, are they driving by your facility and heading to a larger hospital for a service that you not only offer but excel at?...
Can you articulate, in one simple sentence, what distinguishes your rural hospital from others? Whether you had to ponder this question for a moment or immediately answered yes, it serves as a helpful reminder that ...
Gaining patient trust is essential to the success of any rural hospital, but it must be earned and maintained through your service. Trust is an especially fragile part of the patient experience, and this experience is only as strong a...
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